Secrets of Solo Success – Interview with Aiden Kramer, Esq.

Aiden Kramer
Aiden Kramer Esq. & Rocky

If you haven’t heard of business attorney Aiden Kramer yet, you will.

She is based in Denver, Colorado but serves clients throughout the state (and those outside the state on federal matters) with her virtual law practice.

And she is a YouTube sensation with her “All Up in Yo’ Business” videos where she breaks down complicated legal issues that everyone can understand.

For a sample, check out this video about entity organization that she makes both educational and entertaining:



In our interview, Aiden shares what she has learned from starting her own practice and how video helps educate and attract potential clients.

Q. Why did you make the leap to start your own law firm?

I always knew I would go solo at some point in my career, but I certainly never expected it to happen right out of law school. I was interning with a local attorney during my 3L year and towards the end of the year my boss made various statements here and there about wanting to hire me after I passed the bar exam. Well, the bar exam came and went, I was sworn in and licensed, and it turned out that my boss just didn’t have enough work to justify hiring me. I had somewhat relied on that and hadn’t applied for many other positions and had no other prospects, so I figured what better time than now to take the plunge and try to go it alone. Read more

Secrets of Solo Success – Interview with Hope Wood, Esq.

Hope Wood
Hope Wood Esq.

Hope Wood, Esq. is tech savvy when it comes to her estate planning, family law, and business law practice in Iowa.  She has a  paperless office and her website features secure portals for clients.

Hope has also reinvented estate planning to make it easier for her clients. She posts her fees for estate planning packages on her website so her clients know what to expect.  And her unique concept of “Will in a Day” allows her clients get their estate planning done in a streamlined and painless way.

In our interview, Hope gives us tips about her practice and the truth of what it takes to be a successful solo practitioner.

Q. Why did you make the leap to start your own law firm?

Several factors lead my path to a solo practice.  (1) I attended law school during the height of the recession (2009-2012) so there were few firms hiring.  I started solo right from law school and knew by my 3L year that my own practice was going to be my plan.  (2) It was important to me that I had flexibility in my schedule to attend my son’s school events and to have freedom to work remotely for long periods of time if I need to take care of my parents as they age.  (3) I worked in management for 8 years prior to going to law school so I was less afraid of the business part of practicing solo.  (4) I like making business decisions and having input on how a business operates – I only have to negotiate with myself as a solo. Read more

Secrets of Solo Success – Interview with Karen Persis, Esq.

karen persis
Karen Persis, Esq.

Karen Persis, Esq. is used to many accolades. A University of Florida alumni, she was selected as a Florida Rising Star for seven consecutive years, a distinction awarded to no more than 2.5% of the lawyers under the age of 40. She was also named a Florida Trend Legal Elite Up and Comer for 2017. She is a member of the Academy of Adoption and Assisted Reproduction Attorneys. Most recently, she received the Orange County Bar Association’s prestigious Young Professionalism Award for upholding high professional and ethical standards.

Karen has a niche law practice focusing on adoption, surrogacy and reproductive law in Orlando, Florida. Since she has been getting noticed as a stellar attorney, we wanted to ask her about her secrets of a successful solo law practice.

Q. Why did you make the leap to start your own law firm?

I wanted to practice a niche area of law, Assisted Reproductive Technology, which was not supported by the firm at which I was employed at the time.

Q. What makes your practice unique?

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Secrets of Solo Success – Karima Gulick, Esq. Interview

Karima Gulick
Karima Gulick, Esq.

Karima Gulick, Esq.  is flying high these days with her solo practice in Orange County, CA.  She is known as “The Aviation Lawyer” on social media and focuses on aviation, patents and trademarks. She donates 5% of her profits to those who can’t afford legal services.

In addition to being charitable, Karima also has a lot of energy.  She went to law school in the evening while working full time as an aeronautical engineer. And in her free time she would like to continue her flight training and learn Mandarin!

In our interview, she shares her tips on starting a solo law practice.

Q. Why did you make the leap to start your own law firm?

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Secrets of Solo Success – Elizabeth J. Ferguson, Esq. Interview

Elizabeth J. Ferguson
Elizabeth J. Ferguson, Esq.

Elizabeth J. Ferguson is a woman who wears many hats.  Not only because the San Angelo, TX attorney must handle a variety of legal matters for her community but also because she is a hat aficionado.

She graduated from University of Colorado at Boulder and New York Law School. After practicing in New York, she settled back in her hometown to start her solo law practice. She has fully embraced social media and has a great website that incorporates video. You can check it out at

In our interview, she shares her secrets of her solo success.

Q. Why did you make the leap to start your own law firm?

Read more